The Asia International Commercial Vehicle Expo (AICOVE 2025) opened its doors this year with remarkable anticipation and energy, drawing participants, professionals, and enthusiasts from across the region. The event, held at the Selangor Mines International Exhibition & Convention Centre, was officially launched by the Minister of Transport, YB Anthony Loke Siew Fook, whose presence underscored the growing importance of Malaysia’s role in driving the commercial vehicle and logistics industry forward.
For SUNWAY, AICOVE 2025 was more than just an exhibition — it was a gathering of ideas, innovation, and people who share a common passion for excellence in the commercial vehicle sector. Over the three days of the expo, our booth became a vibrant meeting point for partners, fleet operators, suppliers, and visitors eager to explore the latest in tyres, lubricants, and wheel rims. The atmosphere was dynamic, filled with genuine curiosity and meaningful conversations that reminded us why events like AICOVE are so valuable to the industry.
Throughout the exhibition, SUNWAY proudly presented its flagship brands: SUNLUBE, APTANY, SUNTRAK, and DOUBLE ROAD. Each brand brought something distinctive to the table, together forming a comprehensive representation of reliability, endurance, and performance that define our commitment to commercial vehicle needs.
SUNLUBE drew strong attention from professionals looking for high-performance lubricants capable of withstanding heavy-duty operations while ensuring long engine life and reduced maintenance costs. Visitors were keen to learn about how SUNLUBE’s advanced formulations deliver superior protection under extreme working conditions — a crucial advantage in industries where efficiency and durability are everything. SUNTRAK’s products are trusted by operators who cannot afford downtime or failure in demanding environments such as construction sites, plantations, and mining operations.
APTANY showcased its latest range of tyres tailored for diverse applications, balancing strength, stability, and value. Its versatility made it an ideal solution for both long-haul transport and regional fleet operations. Many visitors were impressed by its balance between road comfort and structural endurance, especially for businesses that depend on consistent performance every single day. DOUBLE ROAD, on the other hand, showcased a strong selection of TBR and TBB tyres, earning attention from logistics and transport companies seeking dependable, long-lasting solutions.
Yet beyond the products themselves, what made AICOVE 2025 truly meaningful was the opportunity to connect with the people who drive this industry every day. Many visitors shared their experiences and challenges, from managing heavy vehicle fleets to maintaining performance in rough terrains. These honest exchanges reminded us that innovation begins with understanding real-world needs. Every handshake and conversation represented a partnership in progress — a shared goal of moving forward together with better technology and dependable products.
SUNWAY’s participation in AICOVE 2025 marked another milestone in our ongoing journey of growth and collaboration. It reaffirmed our belief that success in this industry depends not only on the strength of our products but also on the trust we build with our partners and customers.
As we look ahead, SUNWAY remains committed to pushing the boundaries of quality and innovation in tyres, lubricants, and wheel rims. With the continued trust of our partners and customers, we will keep driving forward, powering progress across every road and every industry that depends on reliable performance.